
Introducing
the Sigma Sports Letchworth Store
We are pleased to announce the opening of our third multisports store this spring. Located in Letchworth Garden City, North Hertfordshire, the store will be a hub for the sporting community in the area.

The 3000 square foot retail space at 48 Station Road will offer a range of premium brands from across the road and gravel cycling and triathlon categories, offering the same exceptional shopping experience that we are renowned for through our flagship store in Hampton Wick, South West London as well as our store in Oakham, Rutland.
The new store, formerly the site of cycling retailer Trisports, covers two floors where an impressive range of bicycles, clothing and accessories will be available to explore. Whereas our full product portfolio will be available to click and collect, the store will be host to a curated selection of some of the best brands in cycling, including Trek, Pinarello, Cervelo, Argon18, Colnago, Specialized, Bianchi, Cannondale, Rapha, Castelli, Oakley, Pas Normal Studios and Universal Colours.
We will also offer bike repair and workshop servicing, custom bike building and in the near future, a professional Bike Fit Studio.

Our CEO, James McEuen says: “We are very excited to bring our offering to Letchworth Garden City, a wonderful location with some great riding right on the doorstep. This expansion will allow us to engage with sporting communities in Hertfordshire and beyond, bringing the same levels of customer service and expertise that we have become so well known for. We will be looking forward to welcoming everyone to our opening this spring.”
The store opening will also create a number of job opportunities as McEuen continues to explain: “Expert staff that deliver outstanding customer service are at the very heart of our business. We are immediately seeking applications from experienced professionals with a passion for cycling and triathlon.”
A range of roles are already advertised on our careers page.